In February 2025, the Made in Essex Secret Postcard Sale made a triumphant return—and with it, a powerful reminder of how creativity and community can come together for a greater good.
Hosted at 70 The Broadway, the event showcased 100 beautiful postcards created by a wide range of local talent. Among them were mini masterpieces from SEVEN members, each contributing their unique style and voice to the vibrant exhibition. But there was a twist: each postcard was exhibited anonymously, and the identity of the artist remained a mystery until after purchase.
Art lovers from across Essex eagerly snapped up Golden Tickets for their chance to own one of these tiny works of art. Each ticket guaranteed the buyer a postcard—but not the choice of which one. The random element added a spark of excitement to the sale, with buyers walking away with a surprise piece from a mystery artist.
Every penny raised—£4000 in total—went directly to Metal’s NetPark Wellbeing Project, which delivers transformative art classes for people living with dementia. This innovative programme uses creativity to spark joy, encourage connection, and bring a sense of peace to both participants and their carers.
Project Manager Emma Mills expressed heartfelt gratitude:
“I cannot thank you enough. I see firsthand the joy, fun and sense of peace these sessions bring to carers and participants…”
This event was more than an art sale—it was a testament to the power of community, compassion, and creativity. By turning postcards into purpose, Made in Essex and its generous supporters made a meaningful difference in the lives of those navigating dementia.
100 postcards. 1 great cause. Countless moments of joy.
